Who is the target audience and how can you immediately tell?
The website is marketed towards male gamers primarily 15-30. This is obvious because of of the black, red and white colour scheme and its primary focus on pictures rather than words.
What is the purpose of the website?
The purpose of the website is to deliver news, updates, reviews and guides to gamers.
Is the information relevant to the user?
Yes, it delivers what the main demographic would want to see from a website like this.
What special features have been used to make the website more appealing for it's audience?
With the websites latest '2.0' update the website has become even more appealing for PC gamers as it supports many peripherals only used by this group. Support has been added for resolutions up to 4K and the Oculus Rift now work with the website.
Is it clear, up to data, accurate and unbiased?
Yes, it is updated regularly, clear and a multitude of people right reviews and articles, which means that no one person is writing everything and making it biased.
Are the images meaningful for the audience?
Yes, the images are always relevant to the page that they're on and catch the users eye, in order to get them to click on it.
Is the font size suitable?
As stated before the website supports resolutions up to 4K and will up-scale the text to fit the screen for suitable viewing.
Is the site easy to navigate and use?
No matter what page you're on, the banner will always be at the top of the page with the same links, so that the user feels comfortable navigating the website. There are also links on articles to other articles, so that in the event of a writer mentioning a game or graphics card that the user isn't familiar with, then they can simply click it and go to an article about said game or graphics card.
Does the site contain useful links?
Yes, as stated above.
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